Engage the Audience with Lively Video
In 2020, the Hong Kong Heritage Museum in partnership with the Hong Kong Open Printshop launched two exhibit projects concurrently—a Typography and printmaking arts exhibition titled 'Between the Lines – The Legends of Hong Kong Printing' and '20/20 Hong Kong Print Art Exhibition'. Ztory was honoured to be commissioned by the Leisure and Cultural Services Department to create a collection of highlights for the Museum.
Client
- Leisure and Cultural Services Department
What We Did
- Video Production
Design Concept
The team have arranged for a star-guided tour together with the curator and the director of the exhibition, to show visitors around the five major printing art sites, under the concept of a tourist programme. The tour spans from the printing techniques of old Hong Kong in the 18th century to the new technology of the 21st century. It is a unique experience of art from everyday life, just like being on the streets of Paris.
A Final Word
The use of common life expressions in the film enhance its appeal and also shorten the distance between the audience and the curatorial concept, allowing them to better understand the stories behind each exhibit.
