ILLUMA® HUMAN AFFINITY® ATWO MILK FORMULA

ILLUMA® HUMAN AFFINITY® Atwo Milk Formula — the only formula in Hong Kong market combining rare A2 milk protein with 6HMOs#, scientifically developed to support babies’ digestive health.
Rooted in science, Illuma upholds a philosophy that balances professional expertise with natural affinity, earning continuous trust and endorsement from healthcare professionals.

To further stimulate purchase intention, Ztory proposes producing two five-second videos.
Each will highlight one of Illuma’s two core value pillars: “Most HCP Recommended” and “Best Transition Milk Brand.”
Together, these short films will expand Illuma’s presence across channels, reinforcing its image of trust and care in consumers’ minds, and inspire immediate consumer action.